CRM
Know every member.
A CRM fed by every door in the org.
Profiles enriched by check-ins, bookings, classes, tabs and tickets from every venue — not a contact list you keep by hand. Segment by behaviour, spot the lapse before it happens, and let The Strategist draft the win-back.
Nid has hit the 7am class then the café four Mondays straight. CRM suggests: offer the Athlete tier before she ever sees a paywall.
Inside a member's profile
Every signal, in one place.
Check-ins, bookings, classes, tabs, tickets and tier changes — pulled from every module into a single timeline, so you act instead of search.
- Checked into morning strength · Gym2h ago
- Booked ice bath · Recover Labyesterday
- Lunch $28 on member tab · House restaurant2d ago
- RSVP'd members' night · Events Hall5d ago
- Tier bump: Social → All Access2w ago
What's in the box
Everything you need. Nothing you don't.
360° member profile
Visits, bookings, classes, spend, guests and tier history from every venue — one timeline, zero data entry.
Behavioural segments
Lapsing regulars. Morning crowd. Single-venue members ready for more. Built from what people do, not guesswork.
Retention signals
Visit frequency dropping, credits expiring unused, a broken streak — flagged while there's still time to act.
The Strategist, built in
Your AI agent drafts the campaign — copy, segment, channel, send window — and waits for your approval.
Cross-venue view
See the whole relationship, not one till's slice of it. The gym, the courts and the café share one record.
Cohorts & LTV
Retention curves by joining month, tier and first activity — so you learn what actually keeps members.
Pairs with
Ready when you are
Run the whole active life.
One demo, your venues, your numbers. Tell us about your doors — we'll show you VELA 88's.